Post by account_disabled on Jan 5, 2024 21:17:48 GMT -8
Aare over 70 million active Facebook group administrators and moderators. More than half of all users are in five or more groups. The average number for the largest group of respondents online or offline ranges from 25 to 100 people. Groups with ties to local communities and cities generate the greatest sense of belonging. More than 50 of respondents who named an online group as most important had belonged to that group for more than a year. Those are the quantitative results. The study also collects qualitative data on what motivates people to participate in online groups and the benefits they receive from doing so. Here are some additional findings from the study offering a deeper understanding of . The power of virtual communities.
Additional findings This is where it is worth mentioning how the study was carried out. All research included in the report is derived from interviews with 50 Facebook community leaders and dozens of global community experts. The study also includes data from Facebook internal research a literature review Digital Marketing Service and a global survey of 15000 respondents conducted by YouGov of people who are currently members of online and inperson communities. Here are some of the studys most notable findings It is possible to experience a strong sense of community in a virtual group even when members are physically separated.
Online groups tend to attract members and leaders who are marginalized in everyday society. Virtual communities have allowed new types of leaders to emerge with skills that may involve moderating divisive dialogue among millions of members. Facebook Groups are largely organized for free as a labor of love. Although some online groups have a large number of members they mostly remain unrecognized offline. The study concludes that more research is needed to understand how online groups will operate in the long. term. It is not known if peoples feeling of connection and sense of belonging is sustainable in an online space. Source Facebook We recommend you Google Shares Technical SEO Best Practices for